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Census campaign

2021 (Aus) and 2023 (NZ)

'Sonographer' is the appropriate term for a skilled and qualified ultrasound practitioner, rather than 'ultrasonographer' or 'ultrasound technician'. Collective use of a single professional title for sonographers will help improve representation of the profession in population data. In August 2016, the ASA campaigned for members of the profession to identify as a 'sonographer' when describing their occupation in the Australian Census. The next Census in Australia is 2021 and in New Zealand is 2023.

This campaign received support from the Australian Sonographer Accreditation Registry (ASAR), Australasian Society for Ultrasound in Medicine (ASUM), and Australian Society of Medical Imaging and Radiation Therapy (ASMIRT).

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